Price is always on the mind of home air purifier shoppers. But is price a guide to quality and value? 2'tricks of the trade' you need to know reveals pricing may be no guide in any way. Read on before you buy your next home air purifier. Of course , can you really afford the wrong choice?

The Low Price Tease

Cost is vital. But please do not be mislead. A low first price does not equal long term value.

One of the most common tricks is to sell a low priced home air purifier that requires regular replacing of costly filters. The air purifier is a loss leader. The filters are pure profit.

And you suffer for it. And not only in your wallet. Cheap home air purifiers generally have poor filtration due to leaks that let air to go round the filter. So you never really get the unpolluted air you thought you were buying.

These cheap'big box retailer' units are also known for poor quality or absent prefilters that permit the main filter to clog and require replacement, doubtless even before the'recommended' schedule.

The High Price Bluff

If going for a decent price isn't the best plan of action are you certain to fare better by paying out the huge bucks?

not necessarily. While better quality home air purifiers are more costly as a rule, some dodgy makers are known to sell high priced models that do anything apart from purify the air.

The ozone generator crowd falls into this category. Sometimes priced well north of $500 these units fail to clean the air and are really deadly. They have been banned in Canada and California. The FTC is suing and secured court orders to stop the patently fake claims by the more unreliable manufacturers.

Another'price as no indicator of quality' example is the famous Ionic Breeze by Sharper Image. These units were sold for $100 more than the 3M Ultra. But a comparison of their various fresh air delivery rates disclosed the 3M Ultra delivered thirteen times as much fresh air.

Why Set Yourself Up for Disappointment?

If you examine comments left on lots of the shopper review sites you'll find a standard theme. Multiple home air purifier purchases over time leading to dissatisfaction and frequently a complete failure to get desired results.

Why is this the case?

It really comes down to a scarcity of accurate and effective consumer education. You simply aren't being informed about what works, why it works, what's a scam and how it's possible for you to judge the difference.

What can you do to be an informed patron before you buy air purifiers? Two excellent resources you may need to consider are hunter air purifier and iqair healthpro compact air purifier.

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